Patrick Kendrick on the World Feed: How to Watch Roma v Sassuolo in the UK and US

The Italian Serie A clash between Roma and Sassuolo at the Stadio Olimpico is set for a 17:00 UK kick-off, a prime viewing slot for British and international fans alike.[1][2] While there is no direct live coverage on the familiar UK heavyweights – BBC, ITV, Sky Sports or TNT Sports – this fixture will still be readily available to viewers via the international world feed, carried in the United States by CBS Sports Golazo Network and Paramount+, both of which are drawing heavily on that same global broadcast.[5] For British fans used to seeing Serie A on pay-TV platforms, this world-feed-driven coverage is increasingly central to how top Italian football reaches screens across Europe and beyond.

In the US, Roma v Sassuolo is listed for live coverage on the dedicated streaming service Paramount+, with additional access on the free-to-watch CBS Sports Golazo Network, a 24/7 football channel that has become a key hub for European domestic leagues.[5] Both outlets will use the official Serie A world feed, ensuring that viewers receive the same international commentary, replays and graphics package regardless of which platform they choose. For UK-based fans who also subscribe to US services or who travel frequently, the presence of the game on these outlets underlines how global Serie A rights are now tightly integrated with streaming, with the world feed at the heart of the broadcast operation.

The key voice on that world feed for this match is experienced British commentator Patrick Kendrick, who has become one of the most recognisable English-language narrators of Italian football to a global audience. The world feed for Serie A is produced centrally and provided to rightsholders worldwide, allowing channels such as CBS Sports Golazo Network and Paramount+ to plug straight into a consistent audio and visual production. That consistency is crucial for late-afternoon kick-offs like Roma v Sassuolo, which are consumed simultaneously in multiple territories, from the UK and Ireland to North America, Asia and Africa. It means that, wherever you watch, you will hear the same commentary team and see the same camera angles, graphics and highlights packages.

Patrick Kendrick has built his reputation over the last decade as a specialist in European football commentary, particularly in Serie A, where he has frequently fronted the English-language world feed for matches involving clubs such as Roma, Inter and Milan. He first came to wider attention through work across a variety of international broadcasters, and has since become a regular presence on world feeds and streaming services that serve fans outside the domestic Italian TV market. Known for a clear delivery, strong pronunciation of Italian names and an ability to blend tactical insight with historical context, Kendrick is well suited to fixtures like Roma v Sassuolo, where both clubs have recent European pedigree and an attacking tradition.

Roma themselves are one of Italy’s most storied clubs, based in the capital and playing home matches at the iconic Stadio Olimpico, a venue they share with city rivals Lazio.[1][2] As a three-time Serie A champion and a club with a rich European history, Roma occupy a prominent place in Italian football culture, attracting high attendances and worldwide interest.[1][7] In recent seasons they have been regular contenders for European qualification, often finishing in or around the European places and featuring in continental competitions. You can read more about AS Roma’s history and honours to appreciate the scale of the club and why their home fixtures command international broadcast attention.

Opponents Sassuolo, by contrast, are a newer name at the top level but have carved out a reputation as one of Serie A’s most entertaining mid-table sides. Based in Reggio Emilia and playing home games at the Mapei Stadium, Sassuolo rose through the divisions in the 2000s and 2010s to establish themselves in the top flight.[7] In the years since promotion they have become closely associated with attacking, possession-based football and the development of talented forwards and creative midfielders. Their ability to trouble traditional powers such as Roma adds intrigue to any meeting between the clubs, particularly when Sassuolo travel to the capital looking to upset the established order.[1][7] More on U.S. Sassuolo Calcio’s rise in Serie A highlights why they are regarded as one of the league’s model smaller clubs.

From a scheduling standpoint, this fixture falls in the thick of the Serie A regular season, with Roma currently placed in the European-chasing pack and Sassuolo in mid-table.[1][7] Forecasts and statistical models ahead of the match have Roma in the top five and Sassuolo in the mid-teens, reflecting Roma’s stronger defensive record and more consistent results over the first half of the campaign, but also underlining Sassuolo’s potential to disrupt and take points off bigger names.[4][7] With three points crucial for both sides – Roma in their bid to close on the Champions League places, Sassuolo in their push to stay clear of the relegation zone – the stakes are significant for a January encounter.

The prominence of the world feed in this broadcast explains why the commentary team is such a focal point. Serie A’s centralised production means that commentators like Patrick Kendrick must pitch their delivery to a broad audience: British and Irish fans accustomed to Sky or TNT coverage; American viewers used to CBS’s studio-heavy approach; and neutrals watching on local channels across Europe, Africa and Asia. Kendrick’s style – measured, articulate and rich in background detail – reflects those demands. He often weaves in notes on club history, tactical trends and the personalities of coaches and players, which is helpful for casual viewers who may tune in because of the slot or the teams’ names even if they have not followed the league week to week.

In the US, CBS Sports Golazo Network and Paramount+ have positioned Serie A as a cornerstone of their live football output, with every league game available on Paramount+ and many key fixtures simulcast on the free Golazo Network channel.[5] Golazo Network operates as a fast-paced, modern football service with highlights, magazine-style shows and live interviews wrapped around its match coverage, borrowing elements from both traditional sports networks and streaming-era digital content. Paramount+, meanwhile, offers subscribers live Serie A, UEFA competitions and other leagues within a wide entertainment package, making it an attractive option for fans who want Italian football alongside films and series. For a match like Roma v Sassuolo, the combination of the world feed commentary and CBS’s studio analysis provides a polished, globally oriented viewing experience.

Although the match is not being shown live by the main British broadcast giants, UK-based supporters are increasingly familiar with the idea that Serie A is packaged through similar world feed arrangements requiring a subscription to specific rightsholders. In recent seasons, dedicated sports streamers and pay-TV hybrids have stepped in where traditional free-to-air outlets have only occasionally highlighted Italian football through highlights and magazine shows. The underlying production remains the same: the Serie A world feed, the stadium cameras at the Olimpico, and voices like Patrick Kendrick guiding viewers through the 90 minutes. As a result, British fans abroad, or those accessing the US services while travelling, will hear the same commentary as counterparts in North America, underlining how globalised Serie A broadcasting has become.

Patrick Kendrick’s path into this role reflects broader shifts in football broadcasting. Rather than being tied to a single domestic network, many modern commentators now work primarily through international agencies and leagues themselves, voicing matches that feed into dozens of territories each weekend. Kendrick has worked extensively on Serie A, but also on other European and international competitions, adapting his research and tone according to the league and audience. That experience makes him a natural fit for high-profile fixtures involving clubs like Roma, whose fanbases stretch across continents, and for mid-table teams like Sassuolo, whose tactical evolution and player development stories need explanation for viewers beyond Italy.

On the pitch, the meeting at the Olimpico promises contrasting styles. Roma, under successive coaches in recent years, have tended towards a more structured approach, often combining a solid defensive base with quick transitions and wide play.[1][7] Sassuolo, for their part, have leaned into an expansive, front-foot style that can leave space at the back but makes them dangerous in attack, especially on the counter and in wide areas.[7] Statistical previews before this match highlight Roma’s superior goal difference and defensive record alongside Sassuolo’s ability to score in bunches when their attacking rhythm clicks.[4][7] For Patrick Kendrick and his co-commentator on the world feed, these tactical contrasts provide ample material for analysis throughout the broadcast.

From a UK viewer’s perspective, there are a couple of practical points worth keeping in mind. First, the scheduled 17:00 UK time kick-off fits neatly between the traditional British Saturday afternoon domestic blackout period and the evening fixtures, meaning it competes directly with Premier League and EFL coverage. Second, the reliance on international streaming partners rather than BBC, ITV, Sky or TNT makes it essential to check which service currently holds the live rights in the UK and Ireland, as this can and does change across seasons. In the US, the situation is clearer: Paramount+ is firmly established as the home of Serie A, while CBS Sports Golazo Network amplifies that offering with free-to-access matches, making Italian football more visible than ever to American audiences.

Roma’s stature, Sassuolo’s ambition and Serie A’s renewed competitive balance ensure that matches like this remain compelling. For broadcasters, they are also valuable content: a famous venue, a large global fanbase, and the potential for drama at both ends. For commentators such as Patrick Kendrick, they are an opportunity to showcase deep knowledge of Italian football and to bring out the narrative threads that connect individual games to the broader season story. Whether you are following Roma’s push for European qualification or Sassuolo’s efforts to establish themselves firmly in mid-table safety, the combination of a polished world feed, experienced commentary and comprehensive streaming coverage guarantees a professional, immersive viewing experience.

If you are new to following Italian football, it is worth exploring the league more widely as well. The Serie A competition structure, history and club rivalries provide rich context for fixtures like Roma v Sassuolo, while modern broadcasting arrangements mean that, through services such as CBS Sports Golazo Network and Paramount+, British and American viewers alike can watch almost every match live with consistent, high-quality production. At the centre of that production for this encounter is Patrick Kendrick on the world feed, tying together the global audience with a single, authoritative voice from the commentary gantry high above the Stadio Olimpico pitch.